{"id":10804,"date":"2025-11-25T14:17:58","date_gmt":"2025-11-25T13:17:58","guid":{"rendered":"https:\/\/www.logikaline.com\/blog\/experiencia-de-erabiltzaile-digitalaren-esperientzia-online-inbertsioko-marka-batentzat-digital-para-una-marca-de-inversiones-online\/"},"modified":"2026-02-12T15:01:17","modified_gmt":"2026-02-12T14:01:17","slug":"experiencia-de-erabiltzaile-digitalaren-esperientzia-online-inbertsioko-marka-batentzat-digital-para-una-marca-de-inversiones-online","status":"publish","type":"post","link":"https:\/\/www.logikaline.com\/eu\/blog\/experiencia-de-erabiltzaile-digitalaren-esperientzia-online-inbertsioko-marka-batentzat-digital-para-una-marca-de-inversiones-online\/","title":{"rendered":"Erabiltzaile digitalaren esperientzia, online inbertsioko marka batentzat"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"10804\" class=\"elementor elementor-10804 elementor-7921\" data-elementor-post-type=\"post\">\n\t\t\t\t<div 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50%;\n  }\n\n  #uc_vertical_curve_timeline_elementor_523e640 .ue-button-link{\n    width:fit-content;\n    z-index: 100;\n  }\n\n  #uc_vertical_curve_timeline_elementor_523e640 .ue-card:nth-child(even) .ue-button-link {\n    margin-left:auto;\n  }\n\n\n\n<\/style>\n\n<div id=\"uc_vertical_curve_timeline_elementor_523e640\" class=\"ue-container\">\n  <div class=\"ue-timeline\">\n    <div class=\"ue-outer\">              \n      <div class=\"ue-card elementor-repeater-item-7adb445\">\n  \n  <div class=\"ue-slno\">\n    1          \n  <\/div>\n  \n  <div class=\"ue-info\">\n                    \t\n    <h3 class=\"ue-title\">Sektorea<\/h3>        <div class=\"ue-description\"><p>inbertsio digitaleko marka<\/p>\n<\/div>               <\/div>\n<\/div>\n<div class=\"ue-card elementor-repeater-item-e0a4dec\">\n  \n  <div class=\"ue-slno\">\n    2          \n  <\/div>\n  \n  <div class=\"ue-info\">\n                    \t\n    <h3 class=\"ue-title\">Bezeroa<\/h3>        <div class=\"ue-description\"><p>inbertsio digitaleko marka<\/p>\n<\/div>               <\/div>\n<\/div>\n<div class=\"ue-card elementor-repeater-item-970c261\">\n  \n  <div class=\"ue-slno\">\n    3          \n  <\/div>\n  \n  <div class=\"ue-info\">\n                    \t\n    <h3 class=\"ue-title\">Erronka<\/h3>        <div class=\"ue-description\"><p>Gero eta digitalizatuago dagoen inguru finantzario honetan, desafioa zen alta internet bidez e<strong>mateko prozesu bizkor, seguru eta bereizi bat inplementatzea<\/strong>, hain zuzen ere pertsonen arteko tratuaz eta hurbiltasunaz osatutako esperientzia eskaintzeko gai izango zen prozesua, efizientzia teknologikoa alde batera utzi gabe.<br \/>Helburua: e<strong>rabiltzailearentzako esperientzia integral bat <\/strong>asmatzea, inbertsiorako beste plataforma batzuekin lehiatzerakoan abantaila bat ekarriko zigun esperientzia alegia. <\/p>\n<\/div>               <\/div>\n<\/div>\n<div class=\"ue-card elementor-repeater-item-adf41aa\">\n  \n  <div class=\"ue-slno\">\n    4          \n  <\/div>\n  \n  <div class=\"ue-info\">\n                    \t\n    <h3 class=\"ue-title\">Irtenbidea<\/h3>        <div class=\"ue-description\"><p>Logikalinek 360\u00b0 estrategia garatu zuen, hau da, arreta digitala eta bezeroaren esperientzia ardatz izango zituen estrategia. Faktore hauek nahasten dira estrategia horretan:<\/p>\n<p>-<strong>Prozesu errepikakorren automatizazio<\/strong> adimenduna.<\/p>\n<p>-<strong>Pertsonek hartzen dute parte<\/strong> bezeroaren ibilbidearen une kritikoetan.<\/p>\n<p>-<strong>Altako prozesuaren monitorizazioa eta segimendua,<\/strong> prozesua bizkor eta fundamentuz egin dadin.<\/p>\n<p>Horrela diseinatutako ereduak <strong>esperientzia arin, enpatiko eta fidagarria<\/strong> bermatzen du,<strong> taldearen balioekin lerrokatua: gardentasuna, berrikuntza eta hurbiltasuna.<\/strong><\/p>\n<\/div>               <\/div>\n<\/div>\n<div class=\"ue-card elementor-repeater-item-22be0f6\">\n  \n  <div class=\"ue-slno\">\n    5          \n  <\/div>\n  \n  <div class=\"ue-info\">\n                    \t\n    <h3 class=\"ue-title\">Emaitzak<\/h3>        <div class=\"ue-description\"><ul>\n<li><strong>Merkatuan dagoen alta emateko prozesurik bizkor eta indartsuenetako bat. <\/strong><\/li>\n<li>Markarekiko <strong>pertzepzioa indartzea, berrikuntza eta tratu pertsonala ardatz <\/strong>dituen marka gisa.<\/li>\n<li><strong>Digitalizazioaren, gardentasunaren eta erabiltzailearen esperientziaren <\/strong>arteko erabateko konbergentzia.<\/li>\n<li>Logikaline-ren posizionamendu estrategikoa, finantza-sektore digitalaren bilakaeran funtsezko bazkide gisa.<\/li>\n<\/ul>\n<\/div>               <\/div>\n<\/div>\n\n    <\/div>\n  <\/div>\n<\/div>\n<!-- end Vertical Curved Timeline -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>1 Sektorea inbertsio digitaleko marka 2 Bezeroa inbertsio digitaleko marka 3 Erronka Gero eta digitalizatuago dagoen inguru finantzario honetan, desafioa zen alta internet bidez emateko prozesu bizkor, seguru eta bereizi bat inplementatzea, hain zuzen ere pertsonen arteko tratuaz eta hurbiltasunaz osatutako esperientzia eskaintzeko gai izango zen prozesua, efizientzia teknologikoa alde batera utzi gabe.Helburua: erabiltzailearentzako esperientzia [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":10479,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[111],"tags":[],"class_list":["post-10804","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fintech"],"_links":{"self":[{"href":"https:\/\/www.logikaline.com\/eu\/wp-json\/wp\/v2\/posts\/10804","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.logikaline.com\/eu\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.logikaline.com\/eu\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.logikaline.com\/eu\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.logikaline.com\/eu\/wp-json\/wp\/v2\/comments?post=10804"}],"version-history":[{"count":3,"href":"https:\/\/www.logikaline.com\/eu\/wp-json\/wp\/v2\/posts\/10804\/revisions"}],"predecessor-version":[{"id":11964,"href":"https:\/\/www.logikaline.com\/eu\/wp-json\/wp\/v2\/posts\/10804\/revisions\/11964"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.logikaline.com\/eu\/wp-json\/wp\/v2\/media\/10479"}],"wp:attachment":[{"href":"https:\/\/www.logikaline.com\/eu\/wp-json\/wp\/v2\/media?parent=10804"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.logikaline.com\/eu\/wp-json\/wp\/v2\/categories?post=10804"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.logikaline.com\/eu\/wp-json\/wp\/v2\/tags?post=10804"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}